Issue Date: 2/18/2002 From Sob
Sister to Mary Richards – the Changing Image of Journalists
Joe Saltzman’s new book
shows how the stereotypes in Frank Capra’s popular movies influenced the
portrayal of the news media for years to come.
A casual
conversation with his mother years ago started Joe Saltzman thinking about
how journalists are depicted in the media and how those portrayals – true
to life or not – shape what the public thinks of the profession.
"She knew more about Mary Richards, Murphy Brown and Lou Grant than she
knew about her own family and friends because she watched the shows over
and over," said Saltzman, associate dean and professor of journalism at
the Annenberg School for Communication. "Everything she knew about the
media she got through television and films."
Saltzman, an award-winning broadcast journalist, spent the next 15
years researching and meticulously cataloging how newshounds are portrayed
in films, television and radio shows, commercials, cartoons and popular
literature. His vast collection includes thousands of hours of TV shows
and old radio programs. "I have a whole routine I go through every week to
find what’s on television that I should record," he said.
Now Saltzman is making his private passion available for public
consumption through a project of Annenberg’s Norman Lear Center called
"The Image of the Journalist in Popular Culture."
– Joe
Saltzman Saltzman and
his colleagues – at USC and elsewhere – plan to take an intense look at
the conflicting images of journalists through the ages and how they’ve
affected the American public’s perception.
They have at their disposal an immense collection of materials – much
of it donated by Saltzman – that will be shared with the public and
researchers through a Web site (http://www.ijpc.org/). They will also
start a journal and organize symposia, exhibits, conferences and classes
on the topic.
Saltzman – who teaches a course called The Image of the Journalist in
Popular Culture – is leading the charge with the project’s first
publication, "Frank Capra and the Image of the Journalist in American
Film." In the 218-page book, he takes a close look at nine Capra films,
made from the late 1920s through the early 1950s, that capture images of
journalists of the era.
Film critic and historian Leonard Maltin said he was hooked from the
very first page.
"Here is real scholarship and original research presented in a
wonderfully readable style," Maltin said. "Joe Saltzman’s book will be
consulted for many years to come by film buffs and media scholars alike."
Capra’s films were a natural starting point for Saltzman because they
depicted a wide range of journalistic archetypes, were enormously popular
and influenced how future generations of filmmakers would portray the news
media.
In films such as "Mr. Smith Goes to Washington,""It Happened One Night"
and "The Power of the Press," Capra crafted enduring stereotypes of
journalists, Saltzman said.
There was the opportunistic reporter who would do anything to get the
scoop; the cub reporter, who was ridiculed by the more seasoned
journalists until he or she learned the ropes; the angry, cynical
newspaper editor whose main concern was getting the story first; the "sob
sister," a female reporter assigned to get the emotional angle of a story;
and the greedy, ruthless media baron who used the power of the press to
forward his own agenda.
"I think the fictional images are not that off the mark," Saltzman
said.
But, he added, "To me, it doesn’t matter if it’s true to life because
this is the image [the public] bases its decisions on."
Saltzman also noticed common themes in many of Capra’s films. The
reporter or editor could get away with anything if he or she did it in the
name of public interest. But journalists were vilified if they did
something for their own personal, political or financial gain, he said.
Capra, who delivered the Los Angeles Times as a boy, collaborated with
veteran journalists to create realistic characters in his films. Those
fictional journalists, even the villains, were played by popular actors of
the day such as Clark Gable and Barbara Stanwyck.
That is a major difference between Capra’s films and modern-day movies,
which are made by people whose main contact with the media is through
unsavory tabloid journalists, Saltzman said.
"Images of the journalist in early movies were all done by newsmen and
women who based all of their images on real-life examples. No matter how
horribly they painted the editor or the journalist or the publisher, they
still had an affection for journalists," he said. "Many of the people
making movies today really hate the press, the media, and this comes
through in nearly every film they do."
Modern-day filmmakers gravitate toward villainous portrayals of
journalists, showing packs of anonymous, obnoxious reporters who chase
after the hero and have no respect for privacy, Saltzman said.
"That probably is the worst image of the journalist in modern times,"
he said.
Capra’s films were a springboard for Saltzman, who is working on his
next book about memorable newsroom families in film and television. Future
books by Saltzman and others working on the project will focus on topics
including sob sisters, war correspondents and gossip columnists.
The
first publication of Annen-berg’s Image of the Journalist in Popular
Culture project is "Frank Capra and the Image of the Journalist in
American Film." In the book, Joe Saltzman examines nine Capra films, made
from the late 1920s through the early 1950s, that capture images of
journalists of the era. Volume #21 USC News |
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